Cambridge's American Repertory Theatre is reaching out to bloggers with complimentary tickets to their new play Let Me Down Easy by Anna Deveare Smith. If you're not a theatregoer, you've probably seen Smith in a movie but she might be most familiar from the West Wing. The
"The American Repertory Theatre invites Boston bloggers to the A.R.T.'s latest production: "LET ME DOWN EASY a play in evolution"
To
receive a complimentary ticket, bloggers are asked to write impressions and
feedback about the performance on their blog within a few days after the
show. You do not need to be an arts or entertainment blogger to
attend! If you are curious about theater and/or the A.R.T. this is a
great night to see what it's like and then write about it.
It seems like a great idea in trying to broaden theatre audiences and especially good that it isn't limited to "arts and entertainment" bloggers whose audiences are most likely already aware of the play. It will be interesting to see if there are any issues if blog word isn't positive. There will be a series of events so it sounds like they've built patience into the plan.
Great work by Sooz to help organize this.
"Sooz, a Boston blogger and event planner, has teamed up with the A.R.T. to host a series of blogger nights at the American Repertory Theatre in Harvard Square.
Info:
Location: Loeb Drama Center at A.R.T., 64 Brattle Street, Cambridge, MA
Date: September 16, 2008 at 07:00 PM
Cost: Free
(via Metaboston Media Blog)